The Clarion Awards 2026 : Impact by Design

The EVCOM Clarion Awards celebrate film, live and audio experiences that use creativity, craft and influence to deliver measurable positive impact for people, communities and the planet. They recognise work that goes beyond commercial success to drive meaningful progress- through environmental responsibility, social good, education, wellbeing, inclusion and innovation, demonstrating how our industry can be a powerful force for positive change. 

The Clarions are not simply awards; they are proof that impact can be designed, embedded and measured – not retrofitted. 

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The Clarion Awards 2026

This year, the awards expand their scope with two new categories recognising purpose-led corporate podcasting and the responsible use of AI as a strategic tool for meaningful engagement, accessibility and measurable outcomes. 

At the heart of the programme are two special awards championing emerging talent. The Focus Award supports outstanding new filmmaking voices from under-represented backgrounds, while the Realise Award celebrates ambitious young event professionals shaping the future of purposeful live experiences. 

Projects and events published or delivered between 28 March 2025 and 5 April 2026 are eligible for entry. 

Winners will be announced at the Clarion Awards Ceremony on 8 July 2026 at the London Stock Exchange. Tickets will be released closer to the event. 

Organisations interested in sponsoring a category at this year’s EVCOM Clarion Awards can contact us on info@evcom.org.uk  

Entry Fees 

Early Bird 
Member: £150 +VAT 
Non-Member: £250 +VAT 
Freelancer: £100 +VAT 

Standard 
Member: £170 +VAT 
Non-Member: £275 +VAT 
Freelancer: £120 +VAT 

Early Bird rates are available for a limited period.

Categories

Live and Film

 

Most Sustainable Production/ Event: Recognising productions that embed environmental and social sustainability at every stage, from concept to delivery and demonstrate measurable positive impact on planet, people and community.

Key criteria:

  • Clear sustainability strategy embedded in planning and execution 
  • Measurable reduction in environmental impact (carbon, waste, travel, energy etc.) 
  • Responsible supply chain and inclusive operational practices 
  • Positive local or community impact 
  • Evidence of behavioural change or legacy impact 

Most Sustainable Supplier: Awarded to a supplier, venue or production partner that has embedded sustainability into the core of its business model and can demonstratetangible, measurable impact.

Key criteria: 

Key Criteria 

  • Demonstrable sustainability framework or policy 
  • Data-backed environmental impact reduction 
  • Innovation in sustainable delivery or materials 
  • Transparent reporting and accountability 
  • Evidence of client or industry influence 

 

New Categories!

AI for Good: Responsible Innovation in Impact Communication : Recognising the innovative and responsible use of artificial intelligence to enhance the creation, delivery or measurement of purpose-driven content or live experiences — resulting in measurable positive impact for audiences, organisations or society. 

This award celebrates AI used not as a novelty, but as a strategic tool to deepen engagement, improve accessibility, personalise experiences or increase real-world outcomes. 

Key Criteria:

  • Clear strategic rationale for using AI 
  • Responsible and ethical implementation (transparency, bias awareness, data governance) 
  • Enhancement of audience experience or accessibility 
  • Demonstrable improvement in impact, engagement or efficiency 
  • Measurable outcomes linked to defined objectives

Podcast: Purpose-Led Impact in a corporate podcast

Recognising podcasts commissioned or produced by organisations that drive social, cultural, environmental or organisational impact — demonstrating strategic intent, high production quality and measurable audience or stakeholder outcomes. 

Key Criteria:

  • Clear purpose and defined audience 
  • Strong production and messaging quality 
  • Integration with a wider campaign or strategic goal 
  • Measurable engagement outcomes (downloads, retention, sentiment) 
  • Evidence of impact on behaviour, awareness or stakeholder results 

    Special Categories

    Focus Award : Recognising exceptional emerging filmmaking talent from under-represented backgrounds whose creative potential and early work demonstratepromise,voiceand purpose.

    Key Criteria:

    • Demonstrated creativity, storytelling ability and filmmaking passion 
    • Evidence of authentic voice or distinctive perspective 
    • Engagement with issues of purpose, humanity or inclusion 
    • Commitment to professional growth and development 
    • Potential for future impact 

             

            Realise Award: Recognising emerging event professionals whose ambition, imagination and fresh perspectives indicate potential to shape the future of purpose-driven events and experiences. 

            Key Criteria:

             

            • Creativity and imagination in event thinking 
            • Demonstrable understanding of purpose-driven impact 
            • Organisational flair and strategic potential 
            • Authentic voice and diverse perspective 
            • Commitment to sector growth and inclusion 

                    Film Categories

                      Brand Communication: Recognising purpose-led films that communicate a brand’s values, CSR commitments or social mission in a way that creates measurable impact for audiences and stakeholders.

                      Key Criteria: 

                      • Clear alignment between brand and cause 
                      • Strong narrative and production quality
                      • Audience engagement and reach 
                      • Measurable reputational or behavioural impact 
                      • Evidence of outcomes against objectives 

                      Celebratory: Awarded to films that celebrate purpose-driven achievements, partnerships or milestones while reinforcing wider social or environmental impact.

                      Key Criteria: 

                      • Authentic storytelling 
                      • Clear link to positive impact 
                      • Emotional engagement 
                      • Audience response or participation 
                      • Demonstrable results 

                        Diversity and Inclusion: Recognising films that promote equity, representation and inclusion, and drive meaningful conversation or change within organisations or society.

                        Key Criteria: 

                        • Clear D&I objective 
                        • Authentic representation 
                        • Evidence of audience impact or awareness shift 
                        • Stakeholder engagement 
                        • Measurable organisational or societal outcomes

                        Education and Training: Awarded to films designed to inform, educateor train audiences on critical social,environmentalor organisational issues — delivering measurable learning outcomes.

                        Key Criteria: 

                        • Clear learning objectives 
                        • Audience relevance and accessibility 
                        • Evidence of knowledge retention or behavioural shift 
                        • Measurable performance impact 
                        • Production effectiveness 

                        Environment: Recognising films that raise awareness of environmental issues or promote sustainable behaviours, with demonstrable impact on audience understanding or action.

                        Key Criteria:

                        • Clear environmental focus 
                        • Compelling and credible storytelling 
                        • Behavioural or policy influence 
                        • Audience reach and engagement 
                        • Measurable outcomes 

                        Health and Wellbeing: Awarded to films that address physical or mental health issues and demonstrably improve awareness, understanding or wellbeing outcomes.

                        Key Criteria: 

                        • Clear health objective 
                        • Sensitivity and accuracy 
                        • Audience engagement 
                        • Measurable change in awareness or behaviour 
                        • Evidence of impact 

                        Innovation: Recognising films that use creative,technicalor strategic innovation to drive greater engagement and impact around a social or environmental issue.

                        Key Criteria: 

                        • Original creative or technical approach 
                        • Clear strategic thinking 
                        • Audience engagement 
                        • Measurable impact
                        • Scalability or influence 

                        Social Welfare: Awarded to films that highlight social challenges and demonstrably contribute to awareness, advocacyor positive social change.

                        Key Criteria: 

                        • Clear social objective 
                        • Authentic representation 
                        • Stakeholder engagement 
                        • Measurable social impact
                        • Evidence of real-world outcomes 

                                                        Live Categories

                                                          Celebratory: Awarded to live events that celebrate purpose-driven achievements while reinforcing social or environmental impact.

                                                          Key Criteria: 

                                                          • Clear celebratory objective 
                                                          • Audience engagement 
                                                          • Emotional and experiential quality 
                                                          • Measurable impact 
                                                          • Evidence of outcomes 

                                                          Education and Training: Recognising live experiences that educate audiences on key social, environmentalor organisational issues, delivering measurable learning impact.

                                                          Key Criteria: 

                                                          • Defined learning objectives 
                                                          • Audience engagement 
                                                          • Evidence of knowledge or behavioural change 
                                                          • Measurable results 
                                                          • Quality of delivery 

                                                          Health and Wellbeing: Awarded to events that promote physical or mental wellbeing and demonstrate measurable impact on participants.

                                                          Key Criteria: 

                                                                  • Clear wellbeing focus 
                                                                  • Engagement and inclusivity 
                                                                  • Measurable outcomes 
                                                                  • Stakeholder feedback 
                                                                  • Lasting impact 

                                                                  Innovation: Recognising live experiences that use creative, technicalor strategic innovation to enhance purpose-driven engagement and impact.

                                                                  Key Criteria: 

                                                                  • Original concept or execution 
                                                                  • Strategic alignment 
                                                                  • Audience engagement 
                                                                  • Measurable impact 
                                                                  • Industry influence 

                                                                  Diversity & Inclusion: Awarded to events that champion diversity, equity and inclusion and demonstrate meaningful impact within organisations or communities.

                                                                  Key Criteria: 

                                                                  • Clear D&I objective 
                                                                  • Inclusive design and delivery 
                                                                  • Audience impact 
                                                                  • Measurable outcomes 
                                                                  • Evidence of change 

                                                                  Most Sustainable Event Venue: Recognising venues that have embedded sustainability into operations, infrastructureand client delivery,demonstratingmeasurable environmental and social impact.

                                                                  Key Criteria: 

                                                                  • Clear sustainability framework 
                                                                  • Data-backed environmental performance 
                                                                  • Responsible sourcing and waste management 
                                                                  • Community engagement 
                                                                  • Transparency and reporting 

                                                                                                   

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